The Rubbish Diet is pleased to announce that our Suffolk bin-slimming campaign, which was launched in partnership with BBC Radio Suffolk earlier this year, has been shortlisted for the CIWM awards for Environmental Excellence in the Media Communications Campaign category
Led by BBC presenter, Mark Murphy and Rubbish Diet creator, Karen Cannard, the campaign marked the first time the 8 week challenge had been developed for radio and it gained a wealth of support from listeners as well as journalists, business leaders and local authorities across the county.
Karen commented “I am pleased that a grassroots media campaign like this has been shortlisted for such a prestigious award. Our emphasis was on it being fun and engaging and to inspire the communities around Suffolk to share their stories. This recognition is for everyone who supported the Rubbish Diet across the county.”
Mark, who recently caught up with some of the bin slimmers, added “This is fantastic news and I’m so pleased for all the hundreds of our listeners who’ve joined in, showing we really care about where we live.”
Hosted by television presenter, Michaela Strachan, the CIWM awards ceremony will take place in London on 7 November. Mark Murphy has also been shortlisted in the category of Community Champion in recognition of his “Don’t be a tosser” anti-litter campaign, which is now in its sixth year, and for his work on the BBC Radio Suffolk Rubbish Diet. For more information, visit www.ciwmawards.com.